Lose It! – Calorie Counter

Lose It! – Calorie Counter

By FitNow

  • Category: Health & Fitness
  • Release Date: 2008-11-21
  • Current Version: 9.4.16
  • Adult Rating: 4+
  • File Size: 127.65 MB
  • Developer: FitNow
  • Compatibility: Requires iOS 10.0 or later.
Score: 4
From 507,064 Ratings


Lose It! is the world’s most fun and effective weight loss program! Simply download the app, set your goal, and track the foods you love to lose weight. WHAT PEOPLE ARE SAYING “Best calorie counting app! Very easy to use, barcode reader works every time. Links in with my iPhone to allow for steps. Can really recommend!” - App Store Review “This app has changed my life for good! I lost 20 pounds in 45 days using this app. It keeps you in line and helps you find what foods help you live a better life. If you are considering using this app, please just try it out, and I promise it's worth it!!!!” - App Store Review “Honestly, I never realized how easy it was to motivate myself... Feels good to feel good, man.” - App Store Review SHOW ME THE NUMBERS * 60 million: Pounds Lose It! members have lost (and counting). We’ve got this DOWN. * 15 million+: Items in our comprehensive international food and exercise database * 35 million: Users who have started their weight loss journey with Lose It! * 74.7%: percent of people who have achieved clinically significant weight loss using Lose It! * 3 days: average number of days members track to see a weight loss HOW IT WORKS Lose It! uses proven principles of calorie tracking to help you succeed. It’s easy to get started: enter your profile details and goal weight, and we’ll calculate your daily calorie budget. Next, just track your food, weight, and activity and get ready to rock your goals! COOL LOSE IT! FEATURES * Quickly scan barcodes. Search our database or use our quick Barcode Scanner to easily scan in foods you’ve eaten. * Log food by simply taking a photo with Snap It. Just tap the camera icon for food tracking that’s as easy as taking a picture (2016 CES Innovation Award Winner). * Connect your Fitbit and other trackers, apps, & devices. We sync with Misfit, Fitbit scales, Withings scales, Healthkit, and more * Dial in on your nutrients by setting custom goals for macronutrients, water, health, and body measurements. * Counting macros? With a helpful status bar, track your progress toward daily calorie and macronutrient goals at a glance. * Step up your game with fun weight loss, fruit/veggie, and exercise challenges. Create your own private challenge with friends, or join a public challenge for serious motivation! * Stay on track with Meal Targets, which calculates suggested calories per meal based on your plan to encourage more confident meal choices. * Plan ahead with Meal Planning. You can even customize your meal and snack names for more accurate records (Second breakfast, anyone?). * Do high fat breakfasts keep you on track? Learn about your habits with our exclusive personal Insights and Patterns to identify what’s helping (or hindering) your progress. (Lose It! basic is free, but you can upgrade to Premium to unlock awesome additional features. Premium members report 3x the weight loss of free members.) MORE TO LOVE ABOUT LOSE IT! * Supports embodyDNA, powered by Lose It!: personalized, DNA-based insights to help you learn which foods, drinks and activities could activate your weight loss and optimize everyday living. Get your results right in the Lose It! app on your iOS device! * Little team, BIG impact. We’re a small team of under 30 people, working hard every day to help you succeed. * It’s all for you: Lose It!’s mission is to mobilize the world to achieve a healthy weight. * Founded in 2008, Lose It! is headquartered in Boston, MA. It is currently available on many platforms, including iOS, Apple watch and web. Download Lose It! today, and you’ll see how easy it is to get started! http://loseit.com/terms/ Should you choose to purchase a Premium subscription, subscription purchase will be charged to your iTunes account. The subscription will automatically renew within 24 hours before the subscription period ends. Your subscription and payment information can be managed in your iTunes account settings.



  • App does everything but cook!

    By Skinny Sugar Mommy
    I really like the Lose It! App. It has everything you need to have great success achieving your weight loss goals. It is really easy to use and the catalog has info on pretty much every food and drink you can imagine. In addition if you don't find your selection you can creat it yourself! The app does all of the calculating for you, calorie intake vs exercise, and shows you your allowances and keeps track of it all. I find it very helpful to see how much and what types of foods I am eating. It graphs a break down of your fat, pro and carbs. It's fun to connect with your friends and encourage one another through the app! Pretty much the only thing the app doesn't do is purchase the food & cook your meals for you!
  • Good App BUT

    By Queen Phoebe
    I've been using it and enjoying it BUT the latest update is making the app crash upon opening it. Also the app shows sodium levels when entering but won't total it like calories. Shame on you for not offering it in the free app. Everything shouldn't be about money and more money!
  • Life saver

    By Lo42514
    This app is truly a blessing. I was struggling with losing weight for years and this app has broken that struggle. I was able to lose over 3 pounds my first week. This app is easy to maintain. I will eventually upgrade to premium.
  • Better Approach

    By Iamspy007
    It’s easy to count the calories, plan ahead, be motivated, and best of all, lose the pounds. My son uses this. He’s a bodybuilder. He counts the protein, carbs and fat intake with this easy to use app. In 12 weeks he is shredded, losing fat and having the right amount of protein to pack on the muscle.
  • More User Friendly

    By Mrs. TMAN
    I would like for the app to be more user-friendly. My doctor has me on a certain caloric meal plan. And I’m having difficulty entering 1200 cal. Any help that you may offer would be greatly appreciated. Thank you.
  • Keeping me honest!

    By Ronda L. Chandler, AZ
    What I love about this app is that it keeps me honest. I use it to log meals, miles and water. This app has everything! I can even share my good news with my doctor so she can have relevant information of my weight loss journey so help us keep me on track! Thanks for being apart of my team Loseit!
  • Amazing app!

    By Dr_rmdobson
    I tried losing weight by exercising more and eating a plant-based diet but my weight did not budge a single pound. I lost a significant amount of weight about 12 years ago while training as a collegiate cross country athlete and the primary way was by counting calories. At that time it was tedious and time-consuming because I had to calculate everything myself, write everything down on paper, and constantly add the totals multiple times a day. This app is makes keeping calorie totals ridiculously simple. I thought coming back to calorie counting was going to be an awful waste of time, but with this app it makes life and achieving my goal weight easily because they do all the calculations for you! I highly recommend this app to anyone.
  • Great app to support for healthy eating after baby

    By MamaAma929
    After having 3 kids and currently nursing my youngest my body did not bounce back and breastfeeding was not my saving grace for my, thankfully, only pregnancy major complaint - weight gain . This app is amazing ; the accountability is a huge help and a great reminder to leave my older two’s leftovers alone - #garbagedisposalmodeoff
  • User Friendly

    By BrenB27
    Easy ,manageable tracking device
  • Logging works

    By Lew1961
    Logging helps you think before you eat. Yea!